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What it Takes: Lessons in the Pursuit of Excellence. Our Summary

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Reviewing a book is new territory for us at Wealth Sigma but we understand the importance of doing so. One reason that comes to mind is that a book review remind us of why we chose to read the book many months down the line. Another reason is the lessons we have learnt from reading the book is captured without having to go back to read 300 plus pages.

Reading What it Takes as we will call it was a unique experience with a lasting positive impact on our perception and understanding of Stephen Schwarzman, Blackstone as a business, how it got started and how it does its business.

Now we do not expect every aspect of that story to be told in detail in this book and we do not expect everything written to be as it is or how it happened however what we see written is sufficient in its own way.

Many times while reading this book, we had to pause and let the lessons sink in . There was a lot of pausing. There was a lot to learn and the method of delivery was simple and direct without any superfluous language and sometimes this is what is needed.

Early Life

What it Takes begins with an account of how Stephen and his partner flew to Boston to meet the Endowment Team at MIT, to raise money for Blackstone. They were not met with success initially and but they had to knock on a few more doors.

Working his way backwards, the first section of the book covered briefly, aspects of his life that led to that moment. His family, his schooling and his work life and involvement serving his country and how relevance of these experiences led to this point.

We are introduced to his early life as the son of Jewish migrants, the store his parents had and his father’s lack of interest in expanding it bigger into something he felt it could be; perhaps as big as Beds Bath and Beyond.

The recurring theme here was Going Big and he shared examples of where he had to think differently from the people around him, and make bold decisions.

His sports coach had a positive impact on his life through the challenges he was put through, and the coaching method he practiced under.

At Yale university he was found himself in a new environment with its own set of rules however he managed to find a way to get things (that have been in place for a long time) changed and that benefited many students.

Career and Military Experience

His education put him in a good place to have the option to pursue a career. There are notable moments in his career and these are some of the ones we have highlighted. 

  • He sought advice from experienced people and that helped in different ways. It allowed him to build a relationship, have an outside perspective on the decisions he was looking to make and have someone he was accountable to.
  • Another important aspect of his career is that he was placed in the deep end early on; he had to sink or swim in more than one case, he had more than a gulp of water but he made it. Having responsibilities early on tested what he knows and was some sort of proving ground for what he had learnt from speaking with people and his formal education.
  • His experience in the army showed the importance of speaking up especially when there was a need for it. Once again, he experienced something that could be done differently and spoke up. In an environment like the Army where you are expected to do as you are told, speaking up and asking questions was and is a brave task.

He continues with being involved in a wide variety of deals, and these helped improve his knowledge, experience and relationships.

How Blackstone Began

The decision to start Blackstone was not one taken lightly from what we see and it had its own challenges despite Stephen’s education and career experience.

There were hurdles as one would expect in this process, choosing whom you will like to work with and what strategy to initially employ due to the lack of sufficient capital were important decisions that had to be made.

Observing the details of the KKR deal provided insight to how the Blackstone could work and what the possibilities are. Choosing the right type of people – 10s as they would be described was another critical decision that needed to be made. The right people will take the initiative to grow the business.

Raising money for the fund was the next big step; Stephen had an idea of how he wanted to go about it while Peter his partner had yet another. The process of raising money was challenging and required a lot of travelling often times presenting his vision to different audiences and having a lukewarm reception at best. This was something they experienced in the early days.

The other highlights in this section is his divorce and how that impacted him. Beyond that, the business expanded to other locations, added more clients and new business lines.

Giving Back and Rules for Life and Work

The latter part of the book shares details on situations where he has given back in some form or the other. The creation of the Schwarzman Scholars in China, providing support to the U.S government during the 2008 recession and looking to find common ground during the negotiation with China during the Trump administration are examples covered here.

The book ends with 25 rule for work and life which we have put together and share here.

What We Think

Often time too much emphasis is placed on smaller things rather than the bigger picture, and the important ‘things’ within that frame that matter. Seeing the bigger picture allows you have context to your accomplishments and context is important. Context helps define ‘the why’ in any undertaking.

From what we see, Stephen saw the big picture. It is not quite clear at which point he saw this; perhaps at University or when he started his job however when he did, it made a difference in what he thought was important when it came to taking the right steps in the direction that will lead to his ultimate goal.

It is safe to say learning and spending time with people who were more experienced than he was allowed him to gave an idea of things beyond his daily work and helped in the process of having context to his achievements.

This allowed him to strive for something bigger, better and just more than a promotion. His education was an important foundation on which to build the empire that was once a dream and it is worth noting a good education isn’t necessarily a guarantee for notable accomplishments in life.

Think about it, for many decades people have walked into the doors of Lehman Brothers and everywhere else Stephen worked yet not many of them decided to start their own firm or do something beyond 9 to 5 – from what we know. It may have changed, but you get my drift.

Being the child of a migrant in any society is not easy but it presents its unique challenges and opportunity. Watching your parents hustle to make a living reminds you of the price that has been paid for the opportunity you have and that alone can motivate you.

A reminder of the limited opportunities parents who are migrants were exposed to, can also serve as a reminder of the opportunities that are available for their children if they are aware of it and take the right steps.

Stephen’s parents had a store and seemed to be happy with just that however he wanted more. This is also something migrant parents do not necessarily understand. They are happy for you to just get along, get a job, a house, a family and call it a day – at least some of them are. But no! The hunger and drive for success or something more is too great and seeing what your parents can accomplish with the little they know can literally propel you to even higher heights of achievements because you know better, you should do better.

My personal favourite part of this book is as follows: 

“If you want to work at Lazard, I’ll make you a job offer right here on the spot. But I advise you not to take it”

“Why”

“Because at Lazard, there are two types of people: masters like me and slaves like you would be. I don’t think you’d be happy being a slave. You should go work at Lehman Brothers, let them train you, and then come here to Lazard as a master”

A sermon can be taught on the few lines you have just read and this is what we mean by context; being a master in what you intend to do and realising that everything you do up to that point, is training and preparing you. 

It is important to remember that once you see the bigger picture, it becomes easier to make certain career and relationship decisions. We consider being a master here as being in control of what you want to do and how you go about doing it. Your current job no matter how small should and is preparing you to be a master if you can see the bigger picture.

It is not about shouting down at people or having may titles before and after your name. It is about the conscious pursuit of your goals, destiny and whatever you want to call it and paying the price to accomplish that despite the hardship.

It is not about the next bonus, promotion or office politics or anything of that sort. It is about knowing what you intend to accomplish, acquiring the skills you need, forming deep and meaningful relationships and pursuing excellence all the way.

Your background, upbringing, relationships, skills or the lack of, and experiences have, and are preparing you for a moment such as this or in future so do not take your current experiences lightly and do not quit. By all means change the method but the goal should remain the same.

2022 Reading List: Our Top Books This Year

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Well done, you made it to 2022 and if you are looking at what Business, Finance or Economic books to read, you have come to the right place.

There are many benefits of reading and a few of those include exercising the brain, staying informed, discovering new things and places and escaping the madness around us.

Moving beyond the reasons mentioned above, reading also has a crucial purpose since it allows us to better understand how the world works and gives us an opportunity to form a new perspective and enrich our lives.

Here are 12 books we will be reading this year and they promise to enrich, challenge and motivate you.

1: What It Takes: Lessons in the Pursuit of Excellence by Stephen Schwarzman

Stephen Schwarzman is the co-founder and CEO of Blackstone and in under four decades, Blackstone has some remarkable accomplishments. From the description we read, Blackstone started with $400,000 and now manages over $500 billion.

In this business auto-biography book, we are introduced to lessons in his early life, the setbacks he encountered and the process that led to the creation of Blackstone which is currently the largest Alternative Investment Firm in the world.

The lessons in this book are sure to inspire you to think big and strive for excellence.

2: The Simple Path to Wealth: Your road map to financial independence and a rich, free life by J.L Collins

The author introduces us to things we must avoid in order to build wealth and then shares details of things we should do. Simple right? From what we see the language is easy to follow and the principles are well laid out.

Financial advisors and others predators are out there waiting to take advantage of those people who wish to invest but do not have the relevant knowledge. Becoming familiar with the lessons in this book should help remove fear and encourage you to begin to ask the right questions, and looking at the sources that have this information.

3: Principles: Life and Work by Ray Dalio

Ray Dalio founded Bridgewater Associates over forty years ago and today it is the worlds largest hedge fund.

An important figure in the hedge fund world especially from the early days, this books provides an opportunity to understand the principles Ray has developed and applied to his personal life and Bridgewater. It can give us an insight into how this successful hedge fund was built.

4: The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns by John C Bogle

John C Bogle and Warren Buffett are two of the most influential investors in the last few decades and the principle they share investing is distilled in this book. The FIRE movement and passive investing have their foundation in what is outlined in this book.

Are you an active or passive investor or yet to know the difference? We have an article on that topic and the information in this book will help you understand why investing passively in an Index fund is the best way to capture the market performance and minimise risk and guess work.

5: The Creature from Jekyll Island: A Second Look at the Federal Reserve by G. Edward Griffin

How does the Federal Reserve work? Does it have any owners and are they accountable to the US government? Is the Fed a really a private institution?

With the current state of the economy inflation, how the Central Banks are dealing with rising prices and managing the economy more attention is drawn to the Fed in times like this.

Some readers have mentioned the arguments presented in the book are too one sided and some have been labelled conspiracy theorists. 

We expect this book to some light on the origins and inner workings of the Fed and help us decide for ourselves if there is some truth to what is mentioned.

6: The Changing World Order: Why Nations Succeed and Fail by Ray Dalio

Another Ray Dalio book our list and this time it looks at why nations succeed and fail. Ray offers insight into what he has seen to be the confluence of political and economical insight and how that is shaping the world.

In our article here, we discussed the top trends in 2022 and top of that list was geopolitical trends. It is important to understand how these trends indicate the shift in the balance of power.

The Changing World Order puts into perspective the cycles and forces that have driven the successes and failures of all the world’s major countries throughout history. It provides an insight into why nations fail; so at least we can place our eggs in the right basket for starters. 

7: Boo Hoo: $135 Million, 18 Months. . . A Dot.Com Story from Concept to Catastrophe by Ernst Malmsten, Erik Portanger, Charles Drazin

History often repeats itself is how the saying goes. Another quote says history does not repeat itself but often rhymes. Boo Hoo is a story of a company started during the dotcom era and how it went bust.

This book provides a first hand account into how this company went from inception to decimation and we are confident there are many lessons to learn from the demise of this company.

There are many useful lessons to learn from this account.

8: The Little Book of Value Investing by Christopher H. Browne

Value investing is one of the investing styles we have covered in this article. This book goes further into this topic as it covers wider aspects of Value Investing. 

The Little Book series is an interesting introduction to a topic; the style is simple and fluid making it easy to follow the topic and this book promises to be no exception.

Value investing is an investing style with the primary goal of identifying undervalued companies and investing in them.

9: The Psychology of Money by Morgan Housel

In this book Morgan Housel shares a number of stories which illustrate that being good with money is behavioural.

We are introduced to the idea that wealth, greed, happiness and doing well with money has little to do with what we know and more to do with how we behave.

There is much to look forward to with this book and it will be interesting to uncover how our behaviour and attitude to money can promote or hinder our objective of building wealth.

10: Talking to My Daughter About the Economy: or, How Capitalism Works—and How It Fails by Yanis Varoufakis

Having seen a number of lectures by Yanis Varoufakis, this book comes highly recommended as it provides an insight to his perspective and narrative on how the economy works and how inequality is created as result.

He also discusses how market driven policies are failing to address the environmental issues.

The manner in which this his ideas are delivered is simple, vivid and entertaining so this should be an interesting read.

11: A Template for Understanding Big Debt Crises by Ray Dalio

In this book, Ray has studied the patterns and relationship between how the economy works and debt. He goes further to explain how big debt crises can be managed properly in the future.

He shares his template for how debt crises work and how to deal with them effectively in order to benefit from the crises.

In this period of high inflation and low interest rates, there will be useful lessons we can learn from the past that can better serve any savvy investor.

12: The Little Book That Builds Wealth: The Knockout Formula for Finding Great Investments by Pat Dorsey

Pat Dorsey is the Director of Equity Research at Morning Star and in this book he reveals why competitive advantages or economic moats are good indicators of a company’s long term success. As an investor, this is useful to know.

The four most common sources he mentions are Intangible Assets, Cost Advantages, Customer-Switching costs and Network Economics. He further mentions how these can be applied to your own investment endeavours.

Top Trends in 2022

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2022 has began with a bang and some excitement. Russia may attack Ukraine, inflation is high and if history repeats itself, there could be a revolt. Boris Johnson has apologised, people are still angry, a lot is already happened so far.

Covid has not disappeared and while the latest variant of concern is a bit less concerning, the stress on the health workers has continued. So in the midst of all this except, let us explore what the top trends for 2022 will be.

Geopolitics

Geopolitics is the backdrop against which our lives continue and sometime it is easy to ignore until it is cannot be ignored. It is worth remembering geopolitics also includes economic and other strategic affairs of a nation such as the Belt and Road Initiative by China, and others that have been announced by the EU and the US.

There are number of potential flash points that have come to light in the past few months and this trend is set to continue or escalate further.

Russia and Ukraine tensions have come up again as Russia has troops placed around the border with Ukraine and is looking to meet with NATO to discuss boundaries.

China and Taiwan is another potential flash point that has been heating up and in the case of Russia, concessions are being considered however until there is a guarantee from NATO that it will not expand, this issue is set to continue and lead to tensions.

The recent acts of aggression towards Taiwan has caused major world powers to iterate their support for Taiwan should tensions escalate further. Wether they will be able to defend Taiwan is another matter in itself considering what happened in Afghanistan.

These potential flash points are not entirely new but with the new way in which the US is perceived, it is difficult for countries to rely on Uncle Sam to come to the rescue each time and Uncle Sam has been accused of meddling.

The withdrawal from Afghanistan in 2021 and mis-management of the Covid vaccine roll out has to an extent has given opponents of the US something to say with regards to the US not being able to always defend their allies and manage its own house.

Potential conflict alone is not the only aspect of Geopolitics. For example, BRIC nations, Russia-China alliances, the shift in global and trade power and influence are all aspect of geopolitics that will continue this year.

The Economy

Inflation brought on by skills and supply shortages is having an effect not the economy and despite the Fed saying inflation is transitory, the data at least for now show it is still not transiting as swiftly as people will like.

Inflation eats into the purchasing power of the currency and you can read more here to understand what inflation is and what the different causes are.

The Federal Reserve mentioned inflation is transitory however CPI and other indicators show inflation is increasing and has not yet peaked. Across Europe, the Americas, Africa and Asia, inflation is on the rise. 

In the UK alone, several energy suppliers have gone bust due to the higher cost of energy and consumers are feeling the pinch.

What Has Caused The Rise in Inflation?

Cast your mind back to 2020 when the lockdown was introduced across many countries in the world. As a result of this, supply lines were impacted by delays and shortages in the work force.

Shortages  for materials and skills, coupled with increased demand has caused inflation to rise. As the same demand existed for the same products however there was less supply due to shortages.

Actions such as lowering interest rates by Central Banks also created an environment for inflation to grow. Other measures like removing stamp duty for home purchases up to a certain amount inflated the home prices since that created more demand, more money slushing around and the same number of houses.

Other covid variants of concern also have an effect on decisions taken by government and the economy as a result. Vaccine inequality as it has been coined means there are corners of the world where the vaccine roll out has not progressed, increasing the possibility of covid mutations or variants of concern.

Looking beyond that, the lack of faith in the government coupled with mis information and everything other thing means people who have access to the vaccine have refused to get it.

The Delta variant is one of such and so is the Omnicron variant. With the Omnicron variant, we see there was a ban on travel between countries, the market reacted and the economy suffered even more.

As more information was obtained about how the variant behaves, the reduced likelihood for hospitalisation and deaths, the economy has opened up albeit cautiously.

Hybrid Working

Covid-19 has made changes to how we consider work and how work is carried out across the board. For a number of people in the economy, working from home is not an option because of limitations in being able to carryout their jobs but for others who have this option, major changes have happened and continue to do so.

Companies are moving from a location based system, to a people oriented model. Having more days to work from home in some cases allows for the work to be done better, increases flexibility in personal and professional lives, is beneficial to the environment due to lesser pollution and can benefit a lot of people in the value chain.

Some companies are slow to adapt to this and despite what they say, Presentism as a bias is something people who work from home have seen to be an issue since there is a tendency for them not so be considered as much as those who are present.

With many people leaving their jobs for newer or better jobs, some Companies can be more choosy in what they offer and are adjusting to the needs to their workers. Working from an office building five days a week is something that has drastically changed during covid and the trend is towards more flexibility.

In other cases it is about getting more value for your money; moving slightly further from the city centres and living out in the sticks is a trend that has increased during covid. Bigger gardens and a better quality of live is something many people who can afford to have taken advantage of.

These changes are here and will be with use for many years to come and it will depend on the job, the role and the position.

The Metaverse

Facebook has now rebranded as Meta and speculation exists if this is a way to distance itself from the damage after Frances Haugen blowed the whistle on some of the practices at Facebook and how it affected its users.

Putting those allegations and issues aside, the Metaverse sounds like a huge opportunity; there is a video here with detailed explanations (by Mark himself).You may need to grab some popcorn for that one.

Also if you like to discover more, you should follow us on instagram and click on our linkTree where you can see our Friday Share link and access content like this every weekend.

Think back to the early days of the Internet – to a time when it became publicly available for use and exploration. Think of the companies, technologies, individuals and events that have shaped and impacted our lives. The Metaverse is no different and presents a potentially is bigger opportunity.

The way in which people will interact, pay for services, play and meet is being redefined. As an Investor and savvy individual, the real questions include who are the biggest players in this space? What are some Metaverse themed investments? What companies are laying the backbone or enabling the Metaverse?

All these questions and much more should allow you to focus on the opportunity not only as a consumer but as an Investor.

Cryptocurrencies

It is a given to have Cryptocurrencies as one of the top trends in the year for at least the past five years. This year is no different and the fact that it is a trending topic does not necessarily mean it will go up in value.

Last year saw new highs in Bitcoin, shifts to NFTs, the rise of Doge, Shiba Inu and other meme coins. Since then, the price of Bitcoin has fallen by up to 20% and that has rattled some investors and speculators.

Many times the focus is shifted from looking at how the blockchain technology is being applied, to cryptocurrencies and this is in a way has allowed some investors to be short sighted.

Inflation has caused Investors to find some safety in other asset classes and Bitcoin has been part of that play however with the well known volatility in Bitcoin, these are uncertain times for Investors.

Should we buy more cryptocurrencies? Should investors wait and see? What factors will actually drives the price of Bitcoin another cryptocurrencies and what other opportunities are out there? These are some of the questions to consider.

Biggest Lessons in 2021

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2021 was not quite the same as 2020 and in some ways, it was better and brought its own challenges. The nationwide lockdowns have come to an end in some places but there are new covid variants which are causing concern.

Working from home has been beneficial too for those who are able to do so and for others, it has been a real challenge.

Thinking back over the past few months, these are the biggest lessons learnt in 2021.

Being Conscious when making Decisions.

This year presented several opportunities, some of which were unavailable in 2020. In a way, the lockdowns introduced in 2020 and the working habits allowed us more time to reflect and plan. 

When 2021 arrived, we were pumped and ready to leap out there and take opportunities by the horn. Many people left their jobs for new roles and in some cases life changing decisions were made.

In the decision making process, the ‘why’ aspect of those decisions and goals came to mind.

There is a tendency to move with the crowd, get a second job, follow this new trend and pattern – some of which are profitable. The real question to consider is how these new opportunities fit in with your longer term goals and ambitions. 

The great resignation as it was coined by some sources was an eye opener as workers demanded more from their jobs and in turn, some discovered they need to do more for themselves so they can benefit from better opportunities.

It is fashionable to be on trend and in sync with the market. Making smart moves as it seems is the ‘in thing’ but it is worth remembering people are at different stages at their lives so an opportunity that may work for them, may not work for you.

Things such as family commitment, starting a new family, how long you have been in your current job, children going to a different school, caring for family members or even starting a serious relationship can have an effect on how you view these opportunities that were presented this year.

Looking past career and finance, even when it comes to health, relationships and everything else, being in the moment and thinking carefully before making a decision is very important and this can make a huge difference in the outcome.

As the saying goes, good things come to those who wait. The strategy is to wait for an opportunity that is inline with your long term goals and when it shows up, by all means stop waiting and act.

Spend Time like Money.

It is often said time is money and there is some truth to that statement but it does not paint the full picture.

Time is not money for everyone; for some people, time is health, it is travel and adventure. Or anything else for that matter. 

I’d like to consider time as whatever value it can be converted to, for your benefit. In effect time is the currency of life and it should be spent was such.

Considering the myriad of distractions today, the ability to focus almost seems to be a super power.

The lockdown did starve us of human contact and the physical connection which is necessary for our mental and physical well-being. 

Once the restrictions were lifted, a lot of time was spent in places and doing things that are not productive or inline with our goals.

There are so few hours during the weekend and not enough during the working week so it is important to prioritise and determine what is important. Not everything or everyone is important and this is crucial to how we allocate time.

The beauty of being cautious with who and how we spend to time is that we emphasise more on the quality of the time not simply the quantity or length.

There is a constant battle for our attention from work, family, social media and everyone else. Being in control of my time has been one of the biggest lessons this year.

Saying No

No is a statement by itself and does not require justification. Saying no seems difficult but saying it means or at least suggests you know what opportunities willing to overlook and this is important.

Saying yes to everything and to everyone comes across as though you are a people pleaser and these people pleasing attempts may not end well.

There is a time to be ‘nice’ as it may seem but more often than not, say no. You are accountable for your time to yourself, your family and your goals.

Saying no to many opportunities, calls, joining the odd WhatsApp group or being part of an initiative has allowed me to focus on what I have said yes to and commit to those opportunities.

Time is limited and each time you say yes or commit to something, another task or goal can potentially suffer.

Starting one thing and doing it well is more important in the long run than being stretched, and not finishing. Anyone can start, finishing however is a different matter.

Just Ask

Just in case you have not noticed, it is impossible for anyone to ready your mind although sometimes we wish people could – life would be so much easier right?

Unfortunately we have not yet transitioned to the Metaverse (Zuckerberg take note) so until that happens we have to stick to good ol’ fashioned asking and expecting to get.

Asking in this context does not refer to some metaphysical concept of connecting with the man upstairs and all that. That is beyond the scope of this article.

If there is an opportunity you are interested in, a new job or just some help and insight, just ask. I appreciate it is easy to type these words or to internalise and imagine the process of asking.

There are no monsters out there so go out there and ask. Ask your manager, your spouse, your friends, your parents, ask the right questions to the right people, ask for help when you need it without fear.

The worst that would happen is that you get a ‘no’ and that is not exactly the worst thing in the world now is it?

This year I have seen a number of people benefit from simply asking the right people. They have a career shift and better prospects just by asking and making it clear they were interested in such opportunities.

Of course doing good work, having a good character and other things help and build up to that moment. 

Think of the sweat and intellectual equity you have put into the endeavour – you will get a thank you for your good work however asking and making your intentions clear will allow the powers that be know what you need.

Think about other aspects of living and new opportunities you will like to uncover. Asking the right people the right questions is the place to start.

Appreciation is good but does not pay the bills let us be honest. Ask and expect to receive.

Give Back

Social responsibility is something that has grown in the past few years and has taken many different forms. The increase in impactful investing, socially responsible investing and ESG has allowed investors to make profit and still sleep well at night.

On a personal level, giving back has one of the lessons I learnt this year that will stay with me. Wealth Sigma is built on the premise of learning and sharing that knowledge with a wider audience while growing together.

Giving takes on different forms and what readily comes to mind is giving money or time. More importantly however is giving back the product we have used our time to acquire.

So in effect, by translating our time to value, and sharing that value with people is giving back.

Making time to listen to people, offering suggestions as part of different groups, doing some freelance work or anything that may seem small at first can make a world of difference especially for the recipient.

We rise by lifting others and sharing the little we have acquired overtime or what has been bestowed on us can make a huge difference in the decisions other people are making and can change the outcome.

Many people lost loved ones, lost their jobs, started life afresh, formed new relationships and all sorts. I found that giving back by being available, sharing my little experience, offering guidance and support made all the difference – and that was good enough.

Each individual comes from a community or has been positively impact by an organisation and this could be in a financial, educational, spiritual or even mental way. 

Taking time to think about how we have been impacted, giving back through our time or finances or knowledge is one of the ways of expressing gratitude and inspiring others.

Summary

There are other lessons worth considering but these were the biggest lessons. Going into next year, the lessons learnt will not simply disappear and if anything, different aspects of these lessons will come to light.

Being aware of the lessons learnt is one indication of how much we have grown and can point to areas of new growth.

The underlying theme to all this is living on purpose rather than living as though we are not in control or have any interest in our existence. 

When you have a bigger goal in life you are working towards, you will notice yourself saying No where the goals are not in alignment. You will become more conscious of your decisions and where you need to, you will ask.

Deciding how you spend your time and being more frugal with it is something that will naturally occur within the context of the goals and giving back to help those coming behind us as it were, is a culmination of all that.

Looking forward to the lessons and rewards for 2022 and I wish you all the best.

Sectors to Watch this Holiday Season

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The last quarter of the calendar year is generally known for festivities and everything else that comes with it. The holiday season start from the end of October marking Halloween, Thanksgiving in November, Black Friday and Cyber Monday following shortly afterwards leading up to Christmas and New Year celebrations, there are a few opportunities to snap a few deals on the market too.

During this time people are doing more shopping, travelling, looking for bargains and looking forward to the holiday season.

Companies also prepare for the holiday rush and start stacking the shelves early especially with concerns about shortages in the Global Supply chain, there are concerns that items customers want this holiday season may not be available quickly enough. Amazon and similar companies hire more sale reps around this time of the year to help with the increased volume.

Retail Stores

As our spending habits have shifted more online, the number of brick and mortar stores have reduced but have not been entirely eliminated. If anything, Amazon has invested in more physical stores recently and that can be seen as a positive sign at least.

Beyond Amazon, there are other stores that have physical locations and some people will prefer to buy certain items in a physical store. 

During the festive period as people spend more these stores should see an increase in sales. In some places shortages has led to an increase in prices and demand at the same time. Companies are stacking their shelves with goods sooner rather than later and consumers are buying early rather than waiting so they are not caught up with the shortage.

Walmart, Amazon, Costco and CVS are among the largest brick and mortar retailers and there are several ETFs that track companies in this sector. 

XRT and RTH are two examples of ETFs in this sector and ETFs will be considered as they provide a low cost way for the owner to benefit from the performance of the stocks they track.

ETFs track the companies in the sector however the actual company stocks too can be considered.

Online Retail

It should come as no surprise that online retail will see an increase in sales during this festive period. The convenience of purchasing items from the comfort of our homes with a few clicks and having them delivered right to our front doors is something we are not ready to forgo anytime soon.

This space has a few big players such as Amazon, Alibaba, eBay and Etsy but also includes the brick and mortar retailers that provide an online option to their customers to purchase.

A few ETFs in this space to consider to make the most of any opportunities are IBUY, EBIZ, ONLN, CLIX and EMQQ should you wish to focus on Emerging Markets too.

Credit and Payment Processing Services

The rise of online purchases has also boosted companies that operate in payment processing services. These companies in simple terms allow you to pay for those items that have been purchased and are integral to the online shopping process.

In some cases they provide credit facilities which allow you to break down the payments into instalments or buy and pay later.

Companies such as Paypal, Klarna, Stripe and Amazon Pay are just a few out there are worthy a second look this holiday season.

ETFs in this space include IPAY, TPAY, FINX and ARKF; these tracks Fintech companies most of which deal in processing online payments.

Warehouse Processing and Storage

Another part of this process of purchasing items online is warehouse processing and storage. An increase in consumer spending can also lead to the amount of items warehouses will process and store until they are delivered to the customers.

In this space, REITs can be considered to see where opportunities are. A lookup for REITs or any ETFs will show a few companies in that space.

Delivery Companies

Delivery companies are the last hop between the warehouse and the knock on the door when we are handed that long awaited parcel. These companies are important to the logistical aspect of retailing and should see an increase in volumes during the holiday season and possibly onwards.

This is not on fundamental analysis however we can apply some of the principles here for example, an increase in the price of fuel will have impacting the bottom line of these delivery companies since the delivery trucks and vans run on some sort of fuel.

The size of this impact will vary from one company to the other depending on their business model and other factors.

The important thing to note is the mere fact that a company is delivering more items over the last quarter due to increase shopping volumes does not mean the company is in a healthy financial state.

Collect Plus, DPD, Hermes, Royal Mail and Amazon Logistics are a few companies in this space.

Final Note

The holiday season is a good time today closer attention to the market to find opportunities. These opportunities come about primarily due to consumer habits during this time of the year and how companies looks to fulfil those needs.

Shopping online and in store are therein drivers of volume for many businesses and despite the shortages and lockdowns, it presents an opportunity for companies to make a good profit.

Companies such as Paypal, Stripe, MasterCard, Visa or any others that help facilitate the retail transaction present opportunities that are worth considering.

Delivery companies are the last part of this process and they can also benefit from an uptick in volumes in this holiday season.

There are other sectors worth mentioning such as Travel, Airbnb, perhaps Airlines too but the uncertainty and complexity of the travel restrictions make it a bit challenging to determine if many customer are ready to deal with the extra checks required to travel these days.

The holiday period is a good chance to look at these sectors and companies in this sector and follow their performance over the coming months and maybe years. ETFs are one way to go about finding the sectors and provide an excellent way to benefit from the performance of the companies in that sector, diversify risk, all at a lower cost.